This project is based on an imaginary conference, The Tempo of Type Conference. When designing the logotype for this project, I wanted to focus on the word, Tempo. When thinking of the word “Tempo", it brings up to the idea of music and how it has a speed, rhythm, and repetition.
In this case with typography, I wanted to show repetition through type. How music and type come from many directions and ideas but comes together in unison in the end. This project includes a logotype design for the overall conference, a banner, and a bumper video storyboard. The actual bumper video is soon to come to be on the look out for that.
